Real estate is a networking industry so it's no surprise that it's a perfect social media match. Marketing on social media will boost your brand, keep your name top of mind, and link you to new customers. Below are a few tips and suggestions you can share with real estate agents about how to build up their social media presence. 

First things first – don't allow real estate agents to use their personal Facebook accounts to sell their house. A company profile looks more professional and provides the owner with access to valuable features such as competitions and research. 

First, it's a reality that when you sell house privately on realestate com au, the visuals work better than text. For that reason, the inclusion of photos with your posts is important. By producing photos that match every site 's specific size requirements, you'll get even better mileage. If that sounds like a lot of work, don't worry — use pre-made templates on social media to ensure that your content is pixel-perfect. 

Who are real estate agents expected to write about? No-one wants to swipe through a deluge of commercials. Then discuss your clients and their successes. Explore the surrounding area that you are representing, including news and civic activities. Host live Q&A sessions using Facebook Live video tools. Run and sweepstakes competitions to improve interaction. If you follow the rule of 80/20 you will pepper in property listings without obvious spammy. 

Next, don't forget to take advantage of paid ads on social media. You may set up geo-targeted advertising to share listings of real estate with people in a given region. The same commitment rules apply to ads — compelling material and beautiful visuals. 

Tired of waiting to search their mailbox or email for real estate prospects? Marketing text messages will provide the fast response you 're looking for, but it takes some preparation and consideration to set it up correctly. 

Below are a few things to consider when your agents start selling their mobile SMSs. 

A mix of digital & conventional outreach approaches is used in the best real estate marketing campaigns. By integrating the print & digital marketing strategies into cohesively integrated campaigns it enhances both 's effectiveness. 

Anything you don't want is that agents waste twice as much time producing two forms of collateral: the things they do for internet marketing and the things they do for print marketing. The more restructuring and streamlining the process of producing content, the better. 

Set up a template library that includes realestate.com.au listing fees and both print and digital templates for your agents. Those models would suit the needs of both the brand of the agency and the agent: 

Postcard Real Estate Models 

Real estate is an outstanding candidate for direct mail marketing because of its local character. Postcards will help agents get into a local area and start developing relationships with the people living there. Compared with email marketing they do have some distinct advantages: 

Postcards printed are visible and unforgettable compared with emails 

They don't have to be opened, so receivers can instantly see your message 

Mail sent to your door feels much more intimate than an e-mail 

There are several ways to use postcards to sell immovable property: 

Advertise the value of your Company 

Announce new real estate listings 

Invite citizens to party in block or open house 

Keep in contact with past & present customers ( e.g. greetings to holidays) 

Check up on arrivals 

Offer discounts & promotions 

With all these incentives, you may be concerned about the time you need to spend on making all those postcards. Don't be that. When you include the immovable postcard models to your agents in advance, they will represent themselves in minutes. Try out some of our postcard immovable models for inspiration and ideas — or adapt them to your own. 

Does direct mail work anyway? 

U.S. advertisers on average spend $167 on direct mail to sell goods worth $2,095. This reflects a huge return on their investment of 1300 percent and highlights a significant point: direct mail is far from dead and buried. Despite online marketing is easy and efficient, direct marketing is still well worth the cost.